Market Ready Plus+
A Program designed to take the financial burden out of preparing your home for sale.
No interest. No fees. No worries.
The highest and best offers are made when a home is priced correctly, receives maximum exposure to all potential home buyers and is in pristine condition to outshine the competition. That is precisely why John L. Scott created our exclusive Market Ready Plus+ program.
It’s not uncommon that homeowners who want to sell their property do not have the liquidity to prepare their home to go on the market for sale. Many homeowners typically have plenty of equity, just not the cash flow. That’s where John L. Scott’s Market Ready Plus+ program steps in.
Simply put, our Market Ready Plus+ program makes it possible for sellers to make the necessary enhancements to their property without having to pay for the costs upfront.
Leave the upfront costs to us!
We will advance certain upfront costs so that you don’t have to worry about how you’re going to get your home in a competitive and marketable condition. Once your home sells, your upfront costs are paid back to John L. Scott at closing with no interest or fees attached! I will assist you in applying for the program to determine if you qualify and for how much.
Once I have completed an initial walk-through of your home and you’ve decided to list your home for sale with John L. Scott, I will assist you in identifying the essential enhancements that will help maximize your sales price and salability to attract more buyers.
Deciding what enhancements to make.
Your enhancement budget will be based on the percentage of equity you have in your home. Once your enhancement budget is approved through John L. Scott’s Market Ready Plus+ approval process, I will work with you to recommend contractors to complete the work. A key note here – even though the funds are being provided to you up front, you still get to maintain control over the vendor selection and the cost to have the enhancements made. All we need to approve your vendor selection is their insurance information and their W-9.
Once you sign off that the work has been completed, John L. Scott will pay your vendor directly.
List of Common Enhancements
Landscaping: First impressions are critical. Therefore, a home’s curb appeal can play a key role from the start. Often, it is the curb appeal that is the deciding factor as to whether a buyer wants to see what the home has to offer inside. A freshly manicured, landscaped yard could be just what it takes to get your buyer in the door!
Lighting: Well-lit, warm, and inviting lighting will enhance your property and draw buyers in. It is essential to look at the interior and exterior lighting in and around your home as it can immediately impact the ambiance. You also want to keep in mind that lighting plays a key role when your home is being shown. Make sure all the lights in your home are on – it provides a welcoming feeling as buyers move from room to room!
Minor Plumbing: Leaky pipes, dripping faucets, running toilets, and low water pressure can be an instant turn off because it is a red flag for potential water damage. For most buyers, signs of water damage are a game-changer no matter how interested they are in a home.
Flooring It is difficult, if not impossible, for buyers to overlook worn out and stained carpets. Eliminate an eyesore with new carpeting. It always rejuvenates a space!
Decluttering: Declutter, declutter, declutter! Over time, you have decorated to your liking and have accumulated “stuff,” but buyers need to be able to see past that. Decluttering and depersonalizing are two of the most important things a seller can do to help get their home sold!
Staging Having your home professionally staged can make all the difference with getting your home sold. Stagers are not emotionally tied to the home and can redesign spaces to optimize the appeal to potential buyers. You want buyers to be able to picture themselves living in the home with the ability to visualize their furniture in different rooms. Stagers can make that happen!
Minor Electrical: Always fix flickering lights and non-working outlets before allowing any potential buyers to walk through your home. If not fixed, these items can trigger a negative feeling on the part of the buyer.
Painting – Interior / Exterior: A fresh coat of paint makes all the difference! Paint can instantly create a clean canvas for buyers to imagine themselves living in that space. Always keep it neutral, light, and airy.